# 28: Content marketing project

> Aflevering 28 van de ReputatieCoaching Podcast, gepubliceerd op 2013-06-08. Eduard de Boer bespreekt tweefactorauthenticatie op LinkedIn en Evernote, de voortgang van een contentmarketingexperiment, Facebook-fans als VIP's op Eindhoven Airport, de toenmalige discussie rond Google Authorship en het uitgangspunt dat contentmarketing pas begint nadat iets is gepubliceerd. De aflevering verbindt contentmarketing, videomarketing, websitebeveiliging en Google Authorship.

## English summary

> Episode 28 of the ReputatieCoaching Podcast, published on 2013-06-08. Eduard de Boer discusses two-factor authentication on LinkedIn and Evernote, progress in a content-marketing experiment, Facebook fans as VIPs at Eindhoven Airport, the contemporary discussion around Google Authorship, and the idea that content marketing begins after publication. The episode connects content marketing, video marketing, website security and Google Authorship.

- Canonical entity URI: <https://data.eduarddeboer.com/entity/podcast_episode/reputatiecoaching_028>
- Schema.org type: `PodcastEpisode`
- Publicatiedatum: 2013-06-08
- Aflevering: 028

## Trefwoorden

Google Authorship en je moet een expert worden, podcast, 2-factor authentication, content marketing, eindhoven airport, evernote, facebook, google authorship, issuu, linkedin, matt cutts, scribd, slideshare, video, videomarketing, youtube

## Relaties

- Auteur: [Eduard de Boer](<https://data.eduarddeboer.com/doc/person/eduard_de_boer.md>) (`author`)
- Onderdeel van: [ReputatieCoaching Podcast](<https://data.eduarddeboer.com/doc/podcast_series/reputatiecoaching_podcast.md>) (`isPartOf`)
- Over: [Online reputatiemanagement](<https://data.eduarddeboer.com/doc/defined_term/online_reputation_management.md>) (`about`)
- Over: [contentmarketing](<https://data.eduarddeboer.com/doc/defined_term/content_marketing.md>) (`about`)
- Over: [videomarketing](<https://data.eduarddeboer.com/doc/defined_term/video_marketing.md>) (`about`)
- Over: [websitebeveiliging](<https://data.eduarddeboer.com/doc/defined_term/website_security.md>) (`about`)
- Over: [Google Authorship](<https://data.eduarddeboer.com/doc/defined_term/google_authorship.md>) (`about`)
- Vermeldt: [Facebook](<https://data.eduarddeboer.com/doc/software_application/facebook.md>) (`mentions`)
- Vermeldt: [YouTube](<https://data.eduarddeboer.com/doc/software_application/youtube.md>) (`mentions`)
- Vermeldt: [LinkedIn](<https://data.eduarddeboer.com/doc/software_application/linkedin.md>) (`mentions`)
- Vermeldt: [Matt Cutts](<https://data.eduarddeboer.com/doc/person/matt_cutts.md>) (`mentions`)

## Externe links

- [Externe identiteit](<https://archive.org/details/20130608-reputatie-coaching-podcast-028>)

## Bronnen

- [Bron](<https://archive.org/details/20130608-reputatie-coaching-podcast-028>): Publieke Internet Archive-bron voor de oorspronkelijke audio-opname.

## Andere representaties

- [HTML](<https://data.eduarddeboer.com/doc/podcast_episode/reputatiecoaching_028.html>)
- [Schema.org JSON-LD](<https://data.eduarddeboer.com/doc/podcast_episode/reputatiecoaching_028.jsonld>)
- [Volledig RDF JSON-LD](<https://data.eduarddeboer.com/doc/podcast_episode/reputatiecoaching_028.rdf.jsonld>)
- [Turtle](<https://data.eduarddeboer.com/doc/podcast_episode/reputatiecoaching_028.ttl>)